Helluva Brouhaha: Devil’s Advocate or Ally?

This week’s controversy over Rob Bell’s latest “teaching” has caused a virtual firestorm. No, not a new nooma video. A promo video for his forthcoming book: Love Wins. Before jumping on the heresy bandwagon without having even read the book (though let’s be honest, he does seem to be pretty clear about where he is going with this book) I want to pray that he is playing devil’s advocate and giving voice to the apparent paradox of a loving God and the reality of judgment in hell. My hope is that by stirring up such controversy that people both inside and outside of the faith will seek out the truth… hopefully in what Bell has to say (that he says the Bible has to say) about the true message of love, salvation through faith in Christ, the gracious character of God, and the reality of eternity. Perhaps, he’s willing to take the heat temporarily in order to open new eyes (and old eyes) to the reality of eternity… Lets hope. And either way, let’s seize this opportunity to springboard from this hot topic (no pun intended) into the Good News of an orthodox gospel. Let’s share the love of Christ, found in His life, death and resurrection, glorifying God and saving man from himself (not from God).

Ironically, I’ve been talking to my dad lately about our own increased awareness and sense of urgency concerning the reality of hell. He just finished teaching a series in his church. I’ve been working on a post for another blog (that post may or may not ever see the light of day now that it could seem reactionary) concerning the apparent lack of belief in the reality of hell among the church in America – if the gravity of eternal judgment gripped us as Christ-followers, it would radically change our lives. Not only our personal view of holiness, but our sense of urgency in taking the gospel to all nations – people both near and far – should be given the urgent priority it deserves. Im’ not talking hellfire and brimstone, scaring people into surrender. Not wanting to go to hell is not the same as following Christ in faith… it is still selfish ultimately. But we can square the holy judgment and, yes, wrath of God as part of what makes His grace such good news!  They are all good and loving, ultimately.

At the very least, it’s a great reminder of the power of words, questions, and what we communicate without coming right out and “saying” anything… And we are all accountable for every word that comes from our mouth, blog, book, video… you get the idea.

His official Vimeo account is embedded below:

LOVE WINS. from Rob Bell on Vimeo.

Church “Branding”?

The term church branding may seem like a jarring blend of two worlds which don’t ever need to meet. “That’s what’s wrong with church culture today – commercialization,” you may think. True, selling out and bowing to the business idols of numerical and financial success is a major problem with the American church model, BUT branding can actually be part of the remedy. Too many churches and ministries suffer from a lack of clear identity, purpose, and voice… (aka branding). Without a clear brand, leaders and members alike are left wavering between what seems meaningful or appropriate in the moment. Measures of impact are unclear and therefore default to tangibles like statistics rather than intangibles like life-change. I’ve seen over and over that good intentions are simply not enough.

Your brand is everything associated with your image – everything communicated, intentionally or not. It is perception – understanding or misunderstanding of who you are and what you stand for. It’s not only what you say you believe, but more significantly, it is what people say and believe about you. If your brand is one of little or no value, pertinence, or credibility, then what you believe is irrelevant to the very people you’re trying to reach.  So, what is being communicated? How aware are you of your own image? Are you shaping your own brand?

I wanted to share a blog post from my friends at DC (Details Communication). This is one of the projects I’ve been working on lately for a church in Houston, TX – Copperfield Church’s new website. Brian’s entry is a great explanation and illustration of how a church’s “brand” is more than mere marketing to attract newbies or relay info to members.

This has been an exciting new venture for me in helping a church cast vision and rally their community with purpose – namely missional living.

Click the link below for the DC blog post on the philosophy and strategy behind church branding (Copperfield Church’s in particular) and one of the best church websites I’ve ever seen (DC’s creative director, Graham Yelton is a rock star). Check it out here: THE BEFORE AND AFTER OF A REJUVENATED BRAND

Here’s a sneak peak of Copperfield’s new look – Check out their new site next month (launching September 2010) at coppefieldchurch.org

Do’s and Don’ts of Social Media

As I’m getting into this blog now for multiple reasons, primarily to provide an outlet and exercise that keeps writing fun and to keep my mind focused on the various messages swirling around us, I realize that there are certain principles to keep in mind, particularly for business/ministry (and if writing is my business/ministry, then I need to pay attention to these ideas).

Also, I’ve begun working with churches and ministries who are trying to figure out this social media thing, so here are some great tips below. Enjoy.

Do's and Don'ts of Social Media for Business
Via: The Steel Method